About us

Company Culture

Company History

Prohero is established by Rob Chen.
New Look is established for Accessories business.
Move to Modern Building,Office expanding to 1,000M².
Build new factory in Tainan, 5,500M².
Build our own office building, 3,900M².
ZIV building. Built our second building for our sports brand, ZIV, 3,000M².


We have been designing & producing eyewear for over 15 years. We have accumulated vast expertise, recruited the best talent, and continued to pursue new knowledge. This makes professionalism our most valuable asset.


Trust is a very import value for our company. It is only with trust that we are able to build long-term relationships with our customers, where all sides win. Also trust between colleagues is important for a company that relies heavily on teamwork for much of its success.


We are not afraid to strive for high standards because with our core values of trust, teamwork, and pursuit of excellence. We eagerly face our challenges head-on.

Prohero Group Co., LTD.

Prohero is one of the professional sunglasses manufacturers in Taiwan. It was established in 1995 at Tainan. It's main focus of the business is in fashion sunglasses, sports glasses, ski goggles, and Mx goggles, reading glasses, safety glasses, military glasses – both industrial and high end, Optical frame, and Kids sunglasses.

We earn a good reputation by providing professional R&D services that are unmatched from our competitors. As a result, Prohero's ODM service is now one of the most trusted companies when it comes to servicing your needs in the creation, design, and manufacturing of your product brand.

You can find many of our products distributed worldwide especially in European and North American markets, as well as in markets located in South America, Asia, the Middle East, and Africa.